Phoenix Arizona Has Just Found the Answer



WHAT IS SCALE? When water comes from areas high in calcium or magnesium carbonate, hard water leaves mineral deposits commonly known as “lime scale” on plumbing components. WHY IS IT BAD? Scale buildup can block pipes and faucet aerators and cause components to fail. It’s unsightly, leaves white deposits on clothes and dishes and is a constant nuisance for end-users. More significantly, scale build-up on water heater elements reduces the overall efficiency and drives up energy bills. Conditioned water saves more than 50% of operating costs over the lifetime of a water heater and help new tank and tankless water heaters to run even more efficiently.* HOW IS SCALE BAD FOR A WATER HEATER? • Restricts Flow • Slows Transfer of Heat • Decreases Efficiency • Damages Heating Elements • Decreases Water Pressure • Shortens Life Span.


WHAT MAKES SCALERX® BETTER? ScaleRx® can be installed on any tank or tankless water heater and connects directly to any ¾” Male NPT Copper, PEX, PVC or CPVC pipe. Testing conducted by IAPMO shows ScaleRx® to be 76% effective at removing lime scale deposits on copper heating elements. In side-by-side comparison testing it was 4x more effective than the leading electronic scale reduction device.


The most common cause of failure in traditional gas and electric water heaters is lime scale build-up. • During normal operation, especially in hard water areas, minerals in water will accumulate on the hottest parts of the water heater. • Over time scale deposits act as an insulator, causing the water heater to work harder to function. This reduces the energy efficiency of the water heater by up to 50%. • This loss of efficiency in the heat transfer directly affects heaters ability to heat water to high temperatures in short amounts of time. • The water heater will eventually fail due to this excessive heat caused by the insulative properties of scale. * Retrieved from Water Quality Association website: www.wqa.org/learn-about-water/perceptible-issues/scale-deposits * Retrieved from Battelle Memorial Institute, Columbus, OH, Study on Benefits of Removing Hardness, 2009.



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